EMEA Retail - Social Media/ Community Management Specialist

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We are hiring a
Social Media and Community Manager to build on gained experience, leverage individual expertise to continue to develop & implement a comprehensive, structured, ongoing social media & community management strategy across EMEA, with the following key objectives:

  • Drive the continued increase of brand recognition and positive reputation.

  • Establish a powerful emotional bond with end-customers and potential clients.

  • Guarantee prompt responses to reviews and queries posted on the EMEA retail and social media platforms, to improve customer satisfaction.

  • Innovatively tackle challenges that emerge throughout the customer journey, continuously advancing the improvement of ratings and reviews.

  • Develop, implement & execute a robust community management and engagement strategy, with the goal of increasing the brand's favorable reputation and eCommerce revenue generation, over time.

What You Will Be Doing:

Organic Social Media

  • Develop a comprehensive organic multi-platform social media strategy in EMEA, while ensuring global alignment and consistency.

  • Plan & implement organic posts, tailoring both the content and copy to suit each platform's audience.

  • Proactively follow social channels, providing relevant and timely responses to customers and potential clients

  • Conduct continuous research on the market and competition.

  • Recommend and implement novel features and trends concerning content, products, tools, events, and influencer partnerships, based on market research and competitive analysis to enhance brand awareness and boost sales.

  • Leverage internal capabilities to measure & track posts' performance, and adapt approach accordingly, based on Data Analytics.

  • Coordinate and plan B2C focused asset creation, in close collaboration with the eCommerce Digital Marketing Specialist

Community Management

  • Proactive online community management planning – including ad-hoc posts; competitions; engaging posts, which drive the growth of the community and the positive sentiment around the brand.

  • Contribute to offline community management (“demo days”, pop-up shops, etc.) through idea-generation, teamwork, physical presence, where possible.

  • Review, respond to and strive to improve customer feedback (ratings & reviews) – on own eShops and stores on retail partners’ platforms.

Influencer Marketing

  • Research, propose, select, contact & support contracting of appropriate influencers, across key EMEA markets, who are aligned with our brand direction & vision for eCommerce – in close collaboration with the Retail Digital Marketing Expert & the Brand Communication Team

  • Support staying in touch with Influencers (invite to events; follow-up activities; nurturing of relationships with existing and potential “Brand Ambassadors)

Your Future Team:

Is a group of energetic, self-driven professionals, each a master of their field and a supporter of each other, in the interest of the greater goal. Team-players ready and willing to bring their best to work every day, building on their individual and joined strengths, expertise, experience, creativity and vision. Able to “think outside the box” and deliver great performance, while enjoying tackling the challenges along the way. Looking for a kindred spirit with a “go-getter” attitude, as a best fit for the group

Who You Are:

Required Skills and Competencies

  • Bachelor's degree and/or 3+ years' experience in social media/community management

  • B2C experience

  • Capable of guiding creative development, that generates positive business results

  • Critical Thinker and strong decision-making abilities

  • Great team player

  • Proactive and self-motivated with a high sense of responsibility/ownership

  • Excellent communication skills

  • Employ a systematic and structured approach.

  • Demonstrate a strong grasp of the digital landscape, with a particular focus on social media platforms, functionalities, and trends.

  • Possess a high level of digital dexterity.

  • Demonstrate fluency in business English.

Preferred Skills and Competencies

  • Working proficiency in German and/or French are a nice-to-have.

Why People Choose to Work with Us:

At Steelcase, we put people at the center of everything we do. We understand the role of work and believe that it can bring meaning and purpose to the lives of our customers and our employees. We prioritize supporting our employees both in and out of work, in all aspects of their lives. When we bring our talents together, we make a positive lasting impact through our work and communities

Who We Are:

Steelcase is a global design and thought leader in the world of work. Along with our expansive community of brands, we design and manufacture innovative furnishings and solutions to help people do their best work in the many places where work happens

What Matters to Us:

More than qualifications, we’re looking for talent and potential. We are proud to have a diverse and inclusive workforce, and we're always looking to improve our global community. We value applicants who are comfortable interacting with people different from themselves, building mutual respect and positive relationships. We invite people from all backgrounds and genders to apply. If we can make the application process easier through accommodation, please email us at [email protected]

Steelcase provides employment opportunities to all qualified employees and applicants without regard to race, color, creed, genetic information, religion, national origin, gender, sexual orientation, gender identity and expression, age, disability, or veteran status and bases all employment decisions only on valid job requirements. We are proud to be recognized for our inclusive workforce by the Corporate Equality Index for the past nine years

If you’re interested in Steelcase, but this isn’t the right time or role, join our Talent Community to be updated on future openings in your area(s) of expertise.

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